Each group of 8-10 entrepreneurs is selected to be at a comparable stage in their business and leadership development and diverse in their experience, vision and markets (non-competitive). The cornerstone of the program is a monthly working meeting facilitated by a coach, typically segmented into three parts:
- Accountability: Reviewing company statuses, milestones, and goals and accountabilities for the next session.
- Education: Learning and discussion on a pre-determined topic, often with a guest speaker or mentor;
- Mastermind: Structured discussion on a few challenges facing some of the companies;

Ask a room of leaders why they set goals and most will say accountability. That answer creates the problem. Goals exist for alignment. The company needs to reach a number, so this group does this, that group does that, and together the math works. Everyone is pointed in the same direction. Focus comes second. A good goal tells you what to say no to.